In 2023, a stunning 10-day, 120km-long hiking path known as the Wadi Rum Trail opened, which weaves through the rust-red walls of Jordan's iconic Wadi Rum, tracing the otherworldly landscapes featured in the films Star Wars, Dune and The Martian. Visitors have traditionally breezed through the desert here on 4x4 tours, but this community tourism project promotes a slower, more sustainable form of travel that protects the desert's delicate ecosystem while safeguarding the rich cultural heritage of the local Bedouin community.
Why You Need to Visit Jordan Before Everyone Else Does
From hiking through its rugged desert landscapes to diving in the crystal-clear waters of Aqaba, Jordan offers an unmatched mix of adventure, cultural immersion, and eco-tourism that is quickly becoming the talk of the travel industry.
The Dead Sea, often termed nature’s paradox, holds the title of being "the lowest point on Earth's surface." This unique geographical trait makes it a magnet for geologists and tourists alike. Visiting the Dead Sea means standing at the Earth's nadir, a place that consistently amazes.
Jordanian embroidery is more than just decorative stitching — it’s a cultural heritage passed down through generations, woven with stories of identity, resilience, and tradition. While embroidery remains a symbol of craftsmanship in Jordan, the art is slowly fading in an era of mass production. However, for travelers seeking an authentic cultural experience, there are still ways to witness and even partake in this timeless tradition.
The “Jordan, Dawn of Christianity” exhibit in Rome has surpassed all expectations, offering a profound showcase of Jordan’s rich Christian heritage. This event is a powerful reminder that we are all ambassadors for the Kingdom, entrusted with sharing its history, values, and renowned hospitality with the world. The exhibit, inaugurated in Rome, is a testament to Jordan’s significant contributions to early Christianity. It features over 90 rare artifacts, including mosaics and ancient Christian symbols, such as the fish symbol, considered one of the earliest representations of Christ.
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